Blazers and evil marketing
by joel - October 13th, 2009.Filed under: Marketing in these modern times.
I am a fan of the Portland Trail Blazers like some people are a fan of running water. Anybody who knows me is aware that I am much more fun to be around the morning after a win than the morning after a loss.
Last season, for the first time in many years, my beloved Blazers made it to the playoffs. I was beside myself. Committed. I cheered, I exhorted, I bought tickets and concessions. I participated.
The Blazers were defeated in the first round of the playoffs, somewhat ignominously. I was crushed. And what do I do? I come back for more, buying new tickets for the next season. How does misery like that make me want to repeat the process?
Hope. I have hope. And they sell tickets to me on the premise that my hope may someday be fulfilled with a National Championship. I hate you Trail Blazer marketing team. You have me twisted around your finger.